One thing that has surprised and delighted the TEDxAmsterdam team, is the enormous media attention for the event, even before its start. Ideas are the new rock’n'roll..
Dutch current affairs show NOVA made TEDx an item (TEDx komt naar Nederland), Nrc.next gave the event its full front page (pdf), and many others have reported on TEDxAmsterdam before its start. Of course most of this coverage is in Dutch, but today the international online edition of NRC Handelsblad has a very insightful article in English.
In “TED enthusiasm spreads to Amsterdam” Reinier Kist writes:
“The first major TEDx conference in the Netherlands on Friday is creating quite a buzz. The once elitist video lectures have gathered a worldwide online following and everybody seems to want to be a part of it.
What started as a nerdy Technology, Entertainment & Design conference in California in 1984 has evolved into a four day society event where even the speakers pay a membership fee. “Ideas are the new rock’n'roll,” the British Observer wrote when the conference came to Oxford. “And TED is its Woodstock.”
Read rest of the article at NRC Handelsblad.




