Why TED? What is TED? What is TED for? Bruno Giussani, European Director of TED tells us more about the spreading of ideas in technology, design and entertainment in a TV interview on France24 (interview in English).
What does TED do? “Our job is really to go out, identify great ideas, possibly world-changing ideas, small and big, and help them to go around the world, travel far”.
Why the eclectic mix of topics that TED covers?: “There is an interest in mixing the genres, and thinking that is everything is connected; and new insights come from mixing of ideas”.
What does the immense popularity of some TED talks mean?: “Some speakers become rock stars of the knowledge industry”.
See the full video interview on the France24 website. The TEDxAmsterdam team is delighted that Bruno Giussani will be joining us in Amsterdam on 20 November!





