Starving artists, rich recording labels…that’s how the cliché goes. Microfinance, usually reserved for talk on farmer loans and such, is now making waves into the world of the music industry. Fans are putting their money where their mouth is, enabling start-up capital to aspiring musicians from developing countries around the world. The clincher here is that musicians do not give up ownership or control of their music rights.
microfinance + music + digital media = Muthoni the drummer queen!
Muthoni the Drummer Queen is a byproduct of this innovative idea, winning an impressive total of $3,695, making her one of the highest ranking stars in Africa and earning her a ticket to The Netherlands. Singer, songwriter, flow-poet, creative and social entrepreneur, Muthoni was recently nominated in the MTV Africa Music Awards in the category: Brand New. Her music is fresh, a blend of styles as diverse as salsa, kwaito, afro-rock, taarab, rap, floetry and R&B. After all, this is globalization at its best!
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