9.00 Welcome by Jim Stolze, Chairman of the TEDxAmsterdam Foundation and initiator, and Pep Rosenfeld, the host of TEDxAmsterdam 2010

Prof. Dr Gerardus ‘t Hooft, Playing with planets.

If you think the future is a mystery, Gerardus ‘t Hooft makes you think again. With a solid foothold in realism and an extraordinary insight into scientific and technological developments, Nobel laureate Professor Gerard ‘t Hooft separated fact from fiction and showed us what our future might really hold, from space elevators to floating cities. Gerardus ‘t Hooft is a theoretical physicist at Utrecht University, who was awarded the 1999 Nobel Prize in Physics together with Martinus J. G. Veltman “for elucidating the quantum structure of electroweak interactions”. Asteroid 9491 Thooft is named in his honor and he has written a constitution for its future inhabitants! Read on for more info on Prof.Dr.’t Hooft.

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Emer Beamer, Co-design for a better world

Emer Beamer is co-founder of Butterfly Works (with Ineke Aquarius and Hester Ezra), a design studio which works for social change. The studio is based in Amsterdam and works with a core team of 15 designers and organisers. Butterfly Works have developed numerous concepts which contribute to greater equality in the world, concepts which are currently used in 22 countries in 3 continents. In her talk she  answered the most important question: How do we create a better world? Read on for more information about Emer Beamer.

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Alef Arendsen, ‘You first….then the world’

Alef is the co-founder of The New Motion. The New Motion offers every person in The Netherlands the opportunity to choose mobility solutions powered by renewable energy that enhance their lives. The New Motion promotes electric mobility by making it affordable, and showing that it’s cool, fun and fast. At TEDxAmsterdam, The New Motion also showed this by bringing the newest electric cars to Leidseplein. Read on for more info on Alef Arendsen

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Claron McFadden, Two Arias.

Claron McFadden is a worldclass soprano singer who studied voice at the Eastman School of Music in Rochester, New York. Her celebrated operatic roles are numerous and varied. She sings many of the major oratorio works, but is also in demand for her interpretation of modern and contemporary music. In August 2007 Claron McFadden was awarded with the Amsterdam Prize of the Arts, winning praise for her brilliant coloratura, her wide repertoire ranging from Monteverdi to Bernstein and contemporary composers, and her vivid stage personality. At TEDxAmsterdam she presented two arias, and shared her thoughts about two musical traditions. Read on for more info on Claron McFadden.

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Alien Playground by Nepco

Scientific theatre trough a mix of of music and performance art presented by Nepco. An alien family exploring a children’s playground, fairy-tail creatures playing with the wind, and a funny comet to end all thought. Keep playing for human progress.

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Howard-Yana Shapiro, Thoughts on Cacao: An Uncommon Collaboration In 3 Parts.

Howard-Yana Shapiro is Global Director of Plant Science and External Research, Mars Incorporated. Howard has guided Mars toward the goal of 100% sustainably sourced cacao production since joining up with the company in the latter 1990′s. His more than 35 years working with sustainable agricultural and agroforestry systems, plant systems, plant genetics, and food production systems across the world have led to his being a party to functional ecological enhancements the world over. Read on for more information about Howard Yana Shapiro.

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Drift Studio: Fragile Future

Design studio DRIFT was created with the vision of creating design that reacts to and questions human behavior. Curious about the future, including the evolutionary developments in nature and human culture, Drift strives to find the perfect combination of knowledge and intuition, science fiction and nature, fantasy and interactivity. The goal is to create a dialogue between the viewer and the objects created, embodied in tangible objects that refer to realities that are often impenetrable and difficult to understand. Read on for more information about Drift.

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Dr. Anita Goel, The power of personalised medicine.

Dr. Anita Goel, MD, PhD is the Chairman & Scientific Director of Nanobiosym. For over 15 years, Dr. Goel has been advancing a new scientific frontier called Nanobiophysics, at the convergence of physics, nanotechnology and biomedicine. Nanobiosym Diagnostics aims to commercialize technology platforms to empower people worldwide with rapid, accurate and portable diagnostic devices. A Harvard-MIT trained physicist and physician, Dr. Goel was named as one of the world’s “Top 35 Science and Technology Innovators under the age of 35″ by MIT Technology Review. Read on for more information about Dr Anita Goel.

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Alban Wesly and Calefax: A musical invention

Calefax is a reed quintet, based in Amsterdam. Few ensembles can claim to have created a new musical genre, but Calefax, a quintet composed exclusively of reed instruments, has brought a fresh sound to audiences. The Amsterdam-based group’s unusual combination of instruments – clarinet, oboe, saxophone, bassoon and bass clarinet – has resulted in unconventional adaptations of familiar works, and original compositions by an array of living composers. Read on for more about Calefax.

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Ideas worth doing: Samuel Levie en Linda Vermaat, Youth Food Movement

Samuel Levie is the chairman of the Youth Food Movement Netherlands, a Chef and has just handed in his thesis on Food paradigms.Linda Vermaat is an activist with her MA in communication and political science. They won a place on the TEDxAmsterdam stage through the TEDxAmsterdam Challenge and will present their ‘’ideas worth doing’’. And as it happens, Samuel Levie is also heading the TEDxAmsterdam catering team! More info about Levie and Vermaat.

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Peter Westerveld, Re-greening the deserts

Peter Westerveld, an artist and conservationist, was born in Tanzania, and after a thirty-year climate and nature study on the ground in Eastern Africa, initiated the restoration and renewed use of desert areas through a very basic but highly effective technique called contour trenching. At TEDxAmsterdam he will present the result of his life’s work, and share his dream of bringing back snow to Mount Kilimanjaro. Read on for more information about Peter Westerveld.

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Wim Hof, The Iceman, with a contribution by Prof. Maria Hopman, Department of Physiology, Radboud University Nijmegen.

Wim Hof is a Dutch world record holder, adventurer and daredevil, commonly nicknamed the Iceman for his ability to withstand extreme coldness. He holds nine world records including a world record for longest ice bath. Wim broke his previous world record by staying for 1 hour 13 minutes and 48 seconds immersed in ice at Guinness World Records 2008. Hof describes his ability to withstand extreme cold temperatures as being able to turn his own thermostat up by using his brain.Read on for more about Wim Hof.

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Prof. Maria Hopman Maria Hopman, MD, PhD, FACSM, is a medical doctor interested in cardiovascular regulation and adaptation to exercise training and inactivity/deconditioning in humans. Her research is focused on exploring the relationship between inactivity and chronic disease. Read on for more information about Prof. Maria Hopman

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Dr. Aubrey de Grey, How rejuvenation biotechnologies will defeat aging altogether

Dr Aubrey de Grey is a biomedical gerontologist based in Cambridge and a TED speaker, who will discuss ”How rejuvenation biotechnologies will defeat aging altogether.” De Grey is a scientist based in Cambridge UK, and is the Chief Science Officer of SENS Foundation, a charity dedicated to combating the aging process as well as the Editor-in-Chief of Rejuvenation Research. His research breaks aging down into seven major classes of damage and identifies detailed approaches to addressing each one. Read on for more information about Aubrey de Grey.

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Toeac, Enchantment, obsession and vitality

The young accordion duo Toeac, consisting of Renée Bekkers and Pieternel Berkers show that their unusual instrument harbours a range of colours that is so rich and has such an infinite gamut of possibilities that it is in fact an orchestra all its own. Read on for more information about Toeac.

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Ideas worth doing: WORLDMOON, presented by Martine de Wit, co-founder DUS Architects on behalf of the team at DUS Architects. DUS Architects developed a wonderful plan for the moon, that will benefit all of us. A global cemetery that will eventually provide life on the moon. Worldmoon is part of MoonLife, a project by Alicia Framis. DUS Architects won a place on the TEDxAmsterdam stage through the TEDxAmsterdam NRC Challenge. Read on for more about DUS Architects.

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Sarah Darwin, In Darwin’s Wake

Sarah Darwin is a is a biologist and great-great-grand daughter of Charles Darwin. She is a botanist, specialising in the Galapagos tomato.The Beagle project reconstructed Darwin’s 5-year long voyage on the HMS Beagle in the course of one year, and made an attempt to assess where the world stands today in light of Darwin’s evolution theory. As Charles Darwin pondered on the origin of species, the focus of the Beagle crew was on the future: Do we have reason to worry? Read more about Sarah Darwin.

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Fernando de Oliveira Gil, Senses to sight

Fernando Gil is a Master’s Degree student at the School of Engineering of the University of São Paulo and a researcher at the Safety Analysis Group (GAS-USP) working on the Safety of Air Traffic systems and Appropriate Technology.  He will share an invention that extends our senses.

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Peter van Lindonk, The greatest show on earth.

Peter van Lindonk is the (co)founder of the annual PINC-Conference, which stands for People Ideas Nature Creativity. PINC events are known for their surprising speakers and exciting intermezzos. Peter worked for more than 40 years as a book publisher, and for fifteen years, he devoted three weeks a year to his rather unusual hobby: whipping up audience enthusiasm as ringmaster of the World Christmas Circus in the Royal Carré Theatre in Amsterdam. At TEDxAmsterdam, he will share his love for the stage with a special contribution on passion and performances.Read on for more information about Peter van Lindonk.

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Alien playground by Nepco.

Carolien Gehrels, Amsterdam, Connecting the dots

Carolien Gehrels  is an Alderperson of the City of Amsterdam, with an impressive portfolio. She is responsible for Economic Affairs, Art and Culture, Local Media, Participation, Monuments, Infrastructure and Water, Business, Competition and Purchasing. At TEDxAmsterdam she will share her vision for the city of the future. Read on for more information about Carolien Gehrels.

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Irene Mathijssen, Innovations in plastic and reconstructive surgery

Irene Mathijssen is an Associate Professor at Erasmus University Rotterdam and a plastic surgeon at the Department of Plastic, Reconstructive Surgery and Hand Surgery of the Erasmus Medical Centre. She is specialized in surgery for congenital craniofacial malformations – malformations of the head and face – and is leading the research into the treatment of this rare condition. She is the President of the Dutch Society for Plastic Surgery, as well as President of the work force on “Treatment and care for craniosynostosis”. Read on for more information about Irene Mathijssen.

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Bas Lansdorp, Airborne wind energy – reaching for the sky

Bas Lansdorp is the founder and director of Ampyx Power. Ampyx Power is testing a prototype of the PowerPlane, a machine to generate power from the wind at a lower cost than wind turbines. This novel way of generating wind energy works with tethered aircrafts. Ampyx Power is testing a prototype of the system and has performed several successful test flights. Read on for more about Bas Lansdorp.

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Bart Koolen, Listen with your eyes

Bart Koolen is an illustrator who thinks in concepts, and who has a strong preference for challenging projects. He works on posters, logos, animations, films, packages, photos, books, stickers, house styles and more… Bart lost his hearing as a child. He will share his observations with the TEDxAmsterdam audience. Read on for more information about Bart Koolen.

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Jorne Langelaan, co-founder, Fair Transport, The new age of sail

Jorne Langelaan is one of the founders of Fair Transport, a company involved in the development of green cargo shipping. With its flagship cargo vessel Tres Hombres, Fair Transport shows that windpower may well be the solution to sustainable cargo shipping. Read on for more information about Jorne Langelaan

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Ideas worth doing: Pitches by our Nominees

Rogier van der Heide, Chief design officer Philips Lightning, Just Brilliance.
Rogier van der Heide is the Chief Design Officer for Philips Lighting. In this role he explores the new and unique ways that lighting can meet people’s needs and aspirations, to create meaningful, life-enhancing solutions. Until recently, he was Director at Arup and Global Business Leader Lighting Design of Arup Lighting. Rogier will be talking about the relation between light and health. As we now know light is not only taken in by the retina and skin, but new insights in biochemical pathways under influence of light seem to make us happy or sad, help us study or make us feel better in general. What if people can leave the Intensive Care Unit two or three days earlier because of smart lighting? Read on for more information about Rogier van der Heide.

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Sustainable Food by our sponsor Food and Nutrition Delta

Please gather on the Leidseplein at 19.30 exactly for a special TEDxAmsterdam spectacle!

Muthoni the Drummer Queen

In September and October, visitors to AfricaUnsigned.com were able to invest in their favorite of three female Kenyan artists. Three artists competed for the highest amount invested by music fans. As the winner, Muthoni the Drummer Queen is invited to perform at TEDxAmsterdam.

With awesome linguistic skills at her disposal, Muthoni blends styles as diverse as salsa, kwaito, afro-rock, taarab, rap, floetry and R&B on an intoxicating fusion of sounds that you should adopt as the soundtrack for your next life. Read on for more information about Muthoni the Drummer Queen.

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Special video contribution by Rutger Hauer.

Rutger Hauer is a Dutch stage, television and film actor. He is the winner of a Golden Globe and many other awards for his acting work. He is a dedicated environmentalist, and has also established an AIDS awareness foundation called the Rutger Hauer Starfish Foundation. Read on for more information about Rutger Hauer.

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Jim Stolze, Ideas worth doing

Jim Stolze is the President (Chair) of the TEDxAmsterdam Foundation. He will reflect on  TEDxAmsterdam and ” ideas worth doing”‘.

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Marlon Parker

Marlon Parker is a Social Entrepreneur and an Information Technology Lecturer at Cape Peninsula University of Technology (CPUT) since October 2000.  His field and expertise is in ICT for Community Empowerment. Marlon is co-author of the published book, “The social and economical impacts of e-commerce“.  His current project entails the usage of ICT as a change agent to empower citizens in communities in tension, of which the Advice Support Network came about, serving more than 40,000 people across South Africa with social related issues using mobile phones. In September 2010 he presented his project at TEDxChange in Amsterdam. In his talk he will reflect on what happened since. More about Marlon Parker.

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Special Auction for the TEDxAward

At this year’s TEDxAmsterdam, we will auction some special items to raise money for the TEDxAmsterdam Award.  The proceeds will go to the winner of the TEDxAmsterdam Award. The following unique items will be auctioned by Job Ubbens, Chairman of Christie’s:

• An original Hubble Space Telescope solar cell
• A road trip with Hollywood star Rutger Hauer in a Tesla (an electric sports car)
• A one week Wilderness Leadership Transformation Program in the African bush
• A TEDxAmsterdam electric scooter from QWIC
• and last but not least….20 confirmed tickets for TEDxAmsterdam 2011

Hans Teeuwen, Smooth and painful in the Netherlands

Hans Teeuwen is a Dutch comedian, actor, writer, and singer. His work can be described as absurdist, apolitical and confrontational. In 1991, Teeuwen won the Dutch cabaret festival Cameretten together with Roland Smeenk. Teeuwen developed five hugely successful one man shows. In 2005 Teeuwen announced the end of his theatre career – to resurface two years later with an English language show in British theatres and festivals. Although his work is typically devoid of politics, in real life Teeuwen has repeatedly and openly acted as a fervent supporter of free speech. His 2010 show, nominated for a Chortle Award, is called Smooth and Painful, and his TEDxAmsterdam contribution is based on that show, which until TEDxAmsterdam has not been played in the Netherlands. Read on for more information about Hans Teeuwen.

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